Laidlaw Group Rebrands Byrnes Law – The Legal Resource For The Life Sciences Community

Byrnes Law provides business-minded legal services to clients at the forefront of innovation in the Life Sciences space. They advise on all aspects of business and take a collaborative approach that allows clients to focus on what they do best: advancing science and technology to transform patients’ lives.

The website slideshow seamlessly presents multiple images in a gallery presentation. It displays one image and copy block at a time and cycles interchangeable images, keeping content above the fold, with no scrolling required.

 

Corporate Identity
We developed the new logo to capture the firm’s brand’s personality by creating a business monogram. Easy to read. The serif font capital letters are intertwined and represent a strong core reflecting the firm’s diverse experience with legal support for many business areas, including human resources, compliance, CMC, research & development, clinical trials, MLR, commercial, regulatory, contract management, and business development.

The color palette is modern and bright. The color blue represents feelings of trust, credibility, strength, confidence, and integrity, while green conveys health, growth, reassurance, and life.

 

Interior pages underscore the visual brand experience and include a conversational approach to the copy. Her portfolio image functionality has scrolling and the ability to enlarge the images for a closer look at the details.

Categories: Website Design