When Website Design Becomes a Brand Experience
It all began when we got the call to design a new website for Land & Sea Provisions. From meat and seafood sourced internationally to restaurant supplies & exotic spices, Land & Sea Provisions is a family-owned, boutique culinary concierge that supplies over 2500 products to the top chefs, restaurants & markets throughout New England.
During our initial conversations, we discussed the ‘voice’ of the Land & Sea brand and our plan to articulate that voice through design, storytelling, video, and typography to create a website with a visual identity that would foster customer engagement, reflect brand purpose and leave a lasting impression.
The opening video sequence sets the stage for the core concept of Land & Sea Provisions as the purveyor of the finest products from the land and the sea. From the land’s bounty to the sea’s treasures, we source premium meats, seafood, and specialty ingredients locally and internationally for the best restaurants in New England.
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Beef tastes better when raised by family farmers and ranchers who prioritize caring for the land, the cattle, and the community by investing in open grasslands where cattle are raised.
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We source the freshest quality seafood products locally and worldwide. Our unwavering commitment to quality helped us earn our reputation as one of the best seafood distributors in New England.
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We source poultry products with robust flavors from farms, that incorporate sustainable practices and consider everything from housing and feed to processing and packaging.
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We procure exceptional specialty food products from the most respected luxury food purveyors worldwide. We source the best, from caviar and Japanese Wagyu to many other exotic offerings.
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We deliver quintessential ingredients for creating exceptional cream – and milk-based frozen desserts, fruit-based applications known as sorbetto, dairy-free gelato, and pastries.
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We offer a carefully curated assortment of products for a diverse group of food establishments including New England’s best restaurants where only the highest quality is accepted.
Navigation
Our user experience navigation fuses visual elements and typography to offer the best-possible user experience and the site structure.
Interior pages are designed with bold visual “sound bites” that underscore the importance of family values as a cornerstone pillar of the brand.
Product Showcase Pages
Our website design approach is centered around user experience. We strategically incorporate visual cues that guide users to the information they need, making your website a credible resource. This not only enhances user experience but also delivers a memorable brand experience, ensuring your customers keep coming back.
We base our implementation decisions on solid strategic thinking, storytelling, and award-winning design. When you partner with us, your website will not only look inviting but also provide valuable and relevant content that reflects your unique style, and invites end users to explore, interact, and connect with your brand.
To learn more about us visit our website: https://laidlawgroup.com or call us at 617-423-2801
Categories: Branding, Video, Website Design